Social media is an ever-changing landscape where you have to be open to learning and constantly adapting.
Because of this, social media marketing requires you to wear lots of hats and have many skills, and that’s especially true if you’re a small business!
You’ll often need resources—either to optimize tasks or understand new trends.
Here are some of the best social media resources for your small business that you can find online (organized into 8 subcategories).
Whether you’re creating a new strategy, or updating your current one, here are resources to help you along the way:
Depending on your preferred method of learning, there are various free educational and informational resources worth checking out:
If you’re looking for online courses and video lessons on social media marketing, here are 3 resources that are highly popular:
Maybe you enjoy podcasts as much as we do. They’re an efficient way to keep up with new digital trends and gain insight. Here are 3 of our favorites (available on Spotify or Apple Podcasts).
If you prefer to go at your own pace and get a more thorough understanding of a particular social media marketing topic, browse around these 3 eBook libraries:
If you like receiving chunks of info right to your inbox, these 3 newsletters are customer-centric and offer great tips for social media:
For social media marketing resources available in your area, such as in-person mentoring and conferences, contact the local branches of the following:
Also, search for your industry’s trade group. You may find local help with them as well as other resources that are uniquely suited for your small business.